Contadina

Contadina
Company typeSubsidiary
HeadquartersSan Francisco, California, United States
Area served
United States
OwnerDel Monte Foods
WebsiteContadina

Contadina is a brand of Italian-inspired tomato products and bread crumbs. The brand was established in 1914 by Aiello Brothers & Company. A Chicago wholesaler, Antonio Morici, through Italo Canning bought the entire production of Contadina. By 1918 the Aiello Brothers grew short of capital and Italo Canning purchased their cannery. In 1918 Augustino Morici signed the trademark for Contadina. The Aiellos were then employed by the Morici family.[1][2] The Carnation Company acquired the brand in 1963;[3] Del Monte Foods acquired the brand of canned tomato products and certain other lines from Nestlé (which acquired Carnation in 1985)[3] in December 1997.[4]

Contadina's products include tomato paste, tomato purée, tomato sauce, diced tomatoes, stewed tomatoes, crushed tomatoes, pizza sauce, as well as a few other products. In the early 1990s, Contadina also sold a "fresh" refrigerated bake-at-home pizza kit in grocery stores, though it received faint praise as "better than frozen", but not as good as a pizzeria pie.[5]

The word Contadina is Italian for "peasant" and has a feminine grammatical gender. Contadina products feature an image of a young woman in a field.

References[edit]

  1. ^ "Contadina Canning". Vasona Branch wiki – Packing Houses of Santa Clara County. Retrieved April 29, 2024. (contains further references)
  2. ^ "Our Story | Contadina". www.contadina.com.
  3. ^ a b Weaver, John Downing. Carnation: The First 75 Years, 1899–1974, Los Angeles, Anderson, Ritchie & Simon, 1974.
  4. ^ "Del Monte Foods, Inc". Del Monte Foods, Inc.
  5. ^ The Pittsburgh Press; December 4, 1991; Contadina Pizza wins faint praise; Carolyn Wyman and Bonnie Leblang.

External links[edit]