• Thumbnail for Thomas J. Barratt
    Thomas James Barratt (1841–1914) was an English businessman who was the chairman of the soap manufacturer A. & F. Pears. A pioneer of brand marketing,...
    7 KB (773 words) - 04:24, 28 April 2022
  • Thomas Barratt may refer to: Thomas Barratt (VC) (1895–1917), English recipient of the Victoria Cross Thomas Ball Barratt (1862–1940), Norwegian pastor...
    433 bytes (84 words) - 15:03, 3 September 2023
  • Thumbnail for Advertising
    were among the first to employ large-scale advertising campaigns. Thomas J. Barratt was hired by Pears to be its brand manager—the first of its kind—and...
    130 KB (14,032 words) - 05:51, 12 April 2024
  • Thumbnail for Pears (soap)
    mass-market translucent soap. Under the stewardship of advertising pioneer Thomas J. Barratt, A. & F. Pears initiated a number of innovations in sales and marketing...
    23 KB (2,405 words) - 16:58, 15 November 2023
  • Thumbnail for History of advertising
    G Coates hailed Thomas J. Barratt as "the father of modern advertising" in London in 1908. Working for the Pears Soap company, Barratt created an effective...
    94 KB (12,333 words) - 13:51, 18 April 2024
  • Thumbnail for Soap
    London. His son-in-law, Thomas J. Barratt, became the brand manager (the first of its kind) for Pears in 1865. In 1882, Barratt recruited English actress...
    43 KB (4,386 words) - 15:15, 17 April 2024
  • Thumbnail for Aestheticism
    involved in advertising, and Pears soap (under advertising pioneer Thomas J. Barratt) recruited English actress and socialite Lillie Langtry—who had been...
    21 KB (2,487 words) - 03:54, 25 February 2024
  • Thumbnail for History of advertising in Britain
    late 19th century Thomas J. Barratt was hailed as "the father of modern advertising". Working for the Pears Soap company, Barratt created an effective...
    19 KB (2,463 words) - 06:56, 3 November 2023
  • Thumbnail for Bubbles (painting)
    newspaper as a colour plate, it was seen by Thomas J. Barratt, managing director of A & F Pears. Barratt purchased the original painting from Ingram for...
    4 KB (546 words) - 18:21, 12 April 2024
  • Cross recipient Thomas Ball Barratt (1862–1940), Norwegian pastor Thomas J. Barratt (1841–1914), pioneer of mass advertising Tony Barratt (born 1965), English...
    4 KB (480 words) - 11:04, 24 February 2024