this "Nieuwjaarsduik" (English: New Year's dive). Since 1998, Unox, a Unilever food brand often associated with winter, adopted the Nieuwjaarsduik and ever...

As soon as it gets cold, we are there." The annual New Year's Dive (Nieuwjaarsduik) in Scheveningen is sponsored by Unox, where they hand out orange knit...

Annual events include: Winter swim on New Year's Day, locally known as Nieuwjaarsduik (New Year's dive). The event is sponsored by Unox who provide soup and...

A scene of the "polar bear plunge", or Nieuwjaarsduik, at Scheveningen, Netherlands....

The Netherlands In Scheveningen there is a yearly event known as the "Nieuwjaarsduik" or New year's dive in English. In which people swim in the freezing...