supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more...

either single-level marketing (in which a direct seller makes money purely from sales) and multi-level marketing (in which the direct seller may earn money...

Multi-level marketing (MLM), also called network marketing or pyramid selling, is a controversial marketing strategy for the sale of products or services...

Direct digital marketing is a marketing method that uses such things as a consumer's email to send advertisements and other forms of communications to...

highlighted the potential of marketing through mass emails. However, as email marketing developed as an effective means of direct communication, in the 1990s...

Direct text marketing is a form of SMS marketing. This includes using a medium which involves text messaging over a mobile device and can be done from...

The Data & Marketing Association (formerly, Direct Marketing Association), also known as the DMA, is a trade organization for marketers. In 2017 their...

2008 definition with the AMA's 1935 version: "Marketing is the performance of business activities that direct the flow of goods, and services from producers...

service for many postal services, and direct-mail marketing forms a significant portion of the direct marketing industry. Some organizations attempt to...

of companies which use multi-level marketing (also known as network marketing, direct selling, referral marketing, and pyramid selling) for most of their...