Choice-supportive bias or post-purchase rationalization is the tendency to retroactively ascribe positive attributes to an option one has selected and/or...

Cognitive biases are systematic patterns of deviation from norm and/or rationality in judgment. They are often studied in psychology, sociology and behavioral...

Psychology portal Attribution (psychology) Chauvinism Choice-supportive bias Cognitive bias Confidence Dunning–Kruger effect Fundamental attribution...

In-group favoritism, sometimes known as in-group–out-group bias, in-group bias, intergroup bias, or in-group preference, is a pattern of favoring members...

usually positive – light, which can distort perception and thinking. Choice-supportive bias occurs when people distort their memories of chosen and rejected...

Attribution (psychology) Belief perseverance Buyer's remorse Choice-supportive bias Cognitive bias Cognitive distortion Cognitive inertia Cognitive polyphasia...

the income effect and the substitution effect of a price change. Choice-supportive bias Consumer surplus Normal good Inferior good Easterlin paradox Giffen...

different options than they actually chose and that they show greater choice-supportive bias in memory for whichever option they believe they chose. It is not...

consequences of a wrong decision are significant. Choice-supportive bias leads to an increased liking of one's choices, including purchases. This seems to contradict...

biases are taken to be adaptive, and thus may lead to success in the appropriate situation. Furthermore, cognitive biases may allow speedier choices when...